Neuroscience and neurotechnology continue to be at the forefront of scientific exploration and offer endless opportunities for innovative products for society. However, how to create tangible solutions for the healthcare system, industry, or for everyday citizens is not easy and requires an understanding of entrepreneurial principles to translate scientific ideas into a product or service and at the same time solving a actual (market) need in society. This course aims to give students and researches in neurosciences and related disciplines an overview about entrepreneurship as well as common business tools and strategies, to be able to assess the commercialization potential of a scientific idea and to develop solutions towards market needs. Topics include:
- Bringing scientific inventions and research ideas to market
- Entrepreneurship in all its facets
- Business Model Canvas / Lean Startup
- Effectuation and Design Thinking
- Cross-cultural communication
- From invention to the successful diffusion of products/services
- Intellectual Property
- Venture capital and financing
- Ethics and regulatory frameworks for health technologies
Learning objectives
After this course you will be able to:
- Identify and evaluate the commercial potential of research ideas
- Apply business strategies and models to research innovations
- Navigate the startup ecosystem, including networking, pitching, and securing funding
- Address regulatory, ethical, and risk management considerations in innovation
- Analyze real-world cases and develop solutions for research commercialization
This summer school is organized by NeurotechEU. Please visit their website for more information on this initiative.